18th March 2015

5 Steps to Successfully Gaining a Competitive Advantage

Most businesses assume that their competitors are always trying to steal their customers. The reason for that is that in a large part, it’s true! A lot of businesses choose to stay in a bubble, where they refuse to welcome technology and innovation, which would lead to them having a competitive edge. Whilst you need to be aware of your competitors and what they are doing elsewhere to take your customers away, you also need to be self-aware about your […]